The Over-The-Top (OTT) streaming services industry is rapidly evolving, and services are becoming increasingly accessible for a wide range of content creators, including sports, media, publishing organizations, musicians, influencers, events, and educational institutions.

The Netflix Revolution: Content Monetization

Netflix’s transition from a traditional video rental service to an online streaming giant marked the beginning of a new era in content consumption. This model not only changed how we access movies and shows but also opened up a new realm of possibilities for content creators looking to monetize their content.

The Early Challenges of OTT Services

Initially, creating an OTT service was a daunting and expensive task. It involved assembling a specialized team or expensive hiring system integrators. There was a need for optimizing transcoding for various devices and connections, building comprehensive systems for transcoding, Digital Rights Management (DRM), packaging, and setting up a global Content Delivery Network (CDN) strategy. Add to that the development of video management systems, user interfaces for multiple devices, and integrating user and subscription management systems. The technical complexity and cost were immense.

The New Era of Accessibility

Now, thanks to technological innovations, partnerships, and investments, launching an OTT service is more accessible than ever. What used to take years of work and a significant budget can now be achieved in days, and at a fraction of the cost. Jet-Stream offers services that simplify this process, enabling end-to-end solutions starting at just a few hundred euros per month. These services allow content creators full control over the look, feel, and branding of their service, essentially enabling them to build their own Netflix-like streaming service quickly and efficiently. Take the first step towards a cost-effective and efficient streaming platform – contact Jet-Stream now!

Focus on Content and Marketing

With the technical barriers significantly lowered, content creators can now focus on what truly matters: generating a compelling media library and executing effective marketing strategies. The onus is on creators to produce engaging content and to reach their target audience, but the pathway to launching and managing their OTT service is now significantly more straightforward.

Go back to see all blogposts