What Is AVOD and How to Monetize Your Content With It (Top 5 Benefits)?
Last updated: 22 February 2023
AVOD (Ad-Supported Video on Demand) is a business model for video streaming platforms that relies on advertising to generate revenue. In this model, users can access the streaming platform and its content for free, and the platform displays ads to the users while they watch the content.
Here are several benefits to monetizing a video streaming platform through Ad-Supported Video on Demand:
- Wide reach: By offering content for free, AVOD platforms can attract a large number of users, which can be beneficial for advertisers looking to reach a broad audience.
- Low barriers to entry: AVOD platforms do not require users to pay a subscription fee, which can make them more accessible to a wider range of users, including those who may not be willing or able to pay for a subscription service.
- Ad targeting: AVOD platforms can use data about their users to show them more relevant and targeted ads, which can be more effective for advertisers and generate higher ad revenues for the platform.
- Revenue streams: AVOD platforms can generate revenue from a variety of sources, including display ads, sponsored content, and product placements.
- Scalability: AVOD platforms can scale their business by adding more users and advertisers, which can lead to increased revenues over time.
Overall, AVOD is a popular business model for video streaming platforms because it allows them to generate revenue. At the same time, offering users access to content for free.
How does Jet-Stream help you get the most out of your AVOD streaming business model?
- Contextual Advertising for maximum ad revenues
- Highest uptime and performance
- 4K, 8K quality video, HDR, Dolby Atmos
- Global reach and scale via multiple CDNs
- Easy operation, yet fully customizable
- Content and business case protection
- Lowest Total Cost of Ownership
- Branded, interactive video player
- Reliable statistics for detailed insights
- Business data and audience protection
- Support from the most experienced streaming team
Do you want to learn more about how can we support your AVOD business model? Contact us!