The impact of AI on B2B streaming platforms and CDNs
Last updated: 15 November 2023
The future of AI in the context of business-to-business streaming platforms and Content Delivery Networks holds the potential for significant disruption. Here are some developments that could reshape this industry:
AI-enhanced streaming optimization
Client-side AI algorithms can optimize streaming content in real time. By analyzing user preferences, network conditions, and content type, AI will ensure the highest quality streams with minimal buffering. This could render traditional encoding, decoding and CDN services less relevant. Imagine the impact on this industry when you can deliver a low quality stream while the viewers enjoy an ultra high definition experience.
AI personalized content delivery
AI can enable streaming platforms to deliver highly personalised content recommendations and ad targeting. This level of personalisation can make streaming services more attractive to businesses looking to engage their audiences effectively. Imagine the impact on the video advertising industry when AIs take over ad targeting and ad planning across any media.
Edge computing, peer delivery and AI
The combination of peer assisted, edge computing and AI will bring content closer to the end-user. This reduces the reliance on centralized CDNs, as businesses can deploy edge AI nodes strategically to improve content delivery speed and reliability, where client side AIs will decide in realtime which node is the best source to retrieve each piece of content. Imagine the impact on traditional hierarchic caching CDNs.
Quality assurance and predictive maintenance
AI-driven quality assurance will become more sophisticated, reducing downtime and content delivery interruptions. Predictive maintenance powered by AI will ensure that streaming platforms remain highly available and cost-effective. Imagine the impact on performance metrics services when AI takes over.
AI can provide content creators with real-time insights into user behaviour and content performance. This can enable more agile decision-making and content adjustments, making streaming platforms more competitive. Imagine the impact on writers, creators, and studios.
As AI-generated content becomes more convincing and engaging, content providers may rely more on AI-generated videos, music, and other media. This could reduce the need for traditional content delivery and distribution methods. What is the impact for content creators, studios, broadcasters and streamers?
Content synthesis and localization
AI-driven content synthesis and localization tools will enable businesses to adapt and deliver content in multiple languages and formats, catering to a global audience without the need for extensive CDN infrastructure. This will in short term impact services such as professional translation.
AI-Powered Network Management
AI will play a crucial role in optimizing network traffic, reducing bottlenecks, and efficiently utilizing available resources. This can lead to more cost-effective and efficient content delivery compared to traditional CDNs.
AI developments hold the potential to disrupt the streaming and CDN landscape. Traditional CDNs and streaming platforms need to incorporate AI into their services to remain competitive in this evolving landscape.
Jet-Stream is committed to deploy more AI driven technologies for professional streaming. Recently we launched our first AI engine that automatically generates metadata for contextual advertising. Click here and learn how Jet-Stream uses AI for automatic metadata generation.